January 17, 2017
Described as “experiences that combine the best of the web and the best of apps,” PWAs are pages that use modern web capabilities to deliver an app-like experience for users.
Bear with me here.
PWAs are browser mobile web apps. They bring experiences you’d expect from a native app to mobile browsers. This is good, because it not only lessens the necessity of having an app, but also caters to the growing shift to mobile to provide a better user experience.
Google has been hyping PWAs for a while on their webmasters and developers pages. Per their description, a Progressive Web App is:
PWAs also load really fast and have highly engaging features that become increasingly powerful as the user spends more time building a relationship with the app.
In short, your mobile website becomes your super fast/highly engaging app and turns out a positive user experiences for mobile users.
Who Needs A PWA
You might be compelled to get one immediately because it sounds so good, but not everyone needs a PWA. Moz has a handy little checklist that illustrates the who and why behind needing a PWA:
If that checklist fits the bill for you and implementing a PWA sounds like the next step, you can get a run-through on creating one on Google developer’s intro to PWAs.
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