Why Visuals Should Dominate Your Marketing Strategy

By: Hannah Evon

Oct 24 - The power of visuals within the context of content marketing cannot be overstated. In fact, so important is the presence of visuals with your blog posts, content strategies, and marketing campaigns that, moving forward, it would be in everyone’s in...

  • By: Hannah Evon

    The Content Strategy Many Blogs Overlook


    Oct 21 - Business blogs can be a lot of work to maintain, especially if you're focused on producing quality information your readers can use. But you might just be sitting on a gold mine of content creation that could help populate your blog with useful and r...

  • By: Hannah Evon

    Which Matters More: Facebook Reviews or Google Reviews?


    Oct 19 - Every good business owner knows how important reviews are, especially when it comes to recruiting new customers through the testimonials of existing customers. A 2014 study by BrightLocal revealed that 88% of consumers read reviews to determine the q...

  • By: Hannah Evon

    Why You Need to Cast a Bigger Content Net


    Oct 17 - It can be really discouraging to constantly write about the same things over and over again. But when you’re working to become an expert and authority on a certain topic, writing about other things can feel counter-productive to that goal. After al...

  • By: Hannah Evon

    How to Create a Snapchat Geofilter


    Oct 14 - Some businesses don’t take Snapchat all that seriously, because it’s been labeled the quintessential millennial app, and I get it. Why invest time into fleeting and impermanent marketing? But with more than 100 million daily active users, the rea...

  • By: Hannah Evon

    How To Use Facebook Live for your Business


    Oct 10 - Facebook is constantly rolling out new features and updates, many which enhance user experience while also facilitating advertising and e-commerce activity. As the platform continues to enhance the intersection of recreational communication and busin...

  • By: Hannah Evon

    How to Learn More About SEO


    Oct 7 - More and more people are becoming increasingly comfortable with the subject, practices, and trends of SEO, which is good since it remains an important part of modern digital marketing. However, learning about SEO can pose a challenge for those trying...

  • By: Hannah Evon

    7 Marketing Podcasts You Should Listen To


    Oct 6 - A great way to broaden your creativity and get ideas about professional growth is by absorbing as much information as you can. This gets difficult when you have to be on task during your workday, especially since the last thing you want to do when yo...

  • By: Hannah Evon

    Is Facebook crossing a line with user privacy?


    Oct 4 - Have you ever felt like Facebook was spying on you? Or wondered how the “People You May Know” feed seems to suggest everyone you’ve ever met throughout your life? Or why the promoted ads you see feature items sitting in your online shopping car...

  • By: Hannah Evon

    Streamline Your Writing Process in 5 Easy Steps


    Sep 28 - Many of us writers are pretty particular when it comes to how we piece together our writing samples, especially when it comes to digital rhetoric. Content creation is something that becomes routinized, but getting to stuck in the same groove can lead...

  • By: Hannah Evon

    Get Out of Your SEO Comfort Zone


    Sep 26 - We all have a tendency to find our comfort zones and snuggle in there. In our personal lives and at our jobs, clinging to what’s comfortable is appealing because it’s what we know.A similar thing happens with brands and their SEO practices-th...