December 5, 2011
For the past 10 days, some users are reporting problems with Google’s Keyword Tool. The problems come just one month after Google announced a change to where the competition for the keywords is indicated by low, medium and high, which replaces the bar that users were accustomed to seeing. Many users are reporting zero results when checking their keywords, according to postings on the Google forum. In some cases, this happened just a short time after the users had results on the keywords.
Google officials have not addressed the problems yet, but in the meantime, you don’t have to rely on Google to make sure you have the write keywords in place. Here are a few other tools to help you choose the right keywords for your website.
SEMRush – Is a very useful SEO keyword tool that provides an easy way to research your competition. You have the ability to look up keywords your competitors are targeting via paid ads and organic results. Find keyword volumes and Google trends.
WordTracker – It has been around for a while, but it stands the test of time. It has the ability to differentiate capitalization to non-capitalization, plural to singular, and to save projects. Definitely worth checking out if you are looking for other alternatives.
SpyFu – Is a competitive keyword research tool to determine which keywords and keyword combinations are working within your niche.
WordStream –This tool is very similar to that of SpyFu but they allow you to analyze and manage keywords in realtime based on traffic and conversions. It’s a little on the expensive side but they provide more in depth information if you need to get as granular as possible on your marketing analysis.
There are many keyword tools available, but it really comes down to what your needs are for your business. These tools are all similar but they each have things about them that make them great. Are there any other keyword research tools that you prefer?
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