August 12, 2013
Whether you’re a blogger or a blog owner, installing a browser extension is a great way to improve your work. It only takes a few minutes to download, and it offers you a great deal of information about a website right there on your search engine results page. A few of the ways a browser extension works for those in the blogging community includes:
It’s clear that there is quite a bit of information that you can gain from using an extension, but the trick, of course, is understanding what it all means.
SEO Browser Choices and Setup Options
If you haven’t heard of a browser extension before or have no idea how to get started, have no fear. Browser extensions don’t mean you have to download something fancy or setup an account of any kind. All you need to do is Google “SEO browser extension for Chrome” (or whatever browser you’re using) and you will have tons of options for extensions. You click on the first or second link, hit “Add to Chrome” and you’re done!
There are hundreds of browser extensions out there for all different browsers (Firefox, Google Chrome, Internet Explorer, Safari, etc.), so it can be overwhelming to know which extension is right for you. Our advice is to try out a few of the extensions before settling on one. You can read more about some of the best SEO browser extensions out there in one of our past posts.
Probably the most popular SEO browser extension today is the Moz SEO Browser Extension, called MozBar, available to Chrome and Firefox users. Below is a screenshot of this extension on a Google SERP:
As you can see, a small icon will show up in the top right hand corner of your browser. This will never leave unless you click your Moz “M” on the right and side of the screen, and you can re-click it anytime you want information about a particular site or if you want to compare information across all the sites you would see on a Google SERP. Below is a screenshot of what it will look like when you click the icon on a particular page, in this case The New York Times:
Terminology You Will Find on an SEO Browser Extension
Unfortunately, understanding all of the terminology on an SEO extension can be confusing if you’re just getting started with SEO. Below walks you through the terminology found on the Moz SEO extension. In general, all SEO extensions on all browsers will have all three of these different options. In other words, even if MozBar isn’t for you, you’ll surely see all of these common terms on the extension you choose:
MozBar has quite a few more advanced features that you can use to your benefit, but the above terminology is what you will find on most SEO extensions and what the average blog and blog owner will be using most often.
Do you use an SEO browser extension? Which extension have you found to work best for you?
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