• By: Hannah Evon

    Keyword Management: Tools You Should Know About

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    Aug 19 - The change in Google Keyword Planner caused a stir among users in early July. As you may or may not have heard, Google has blocked access to the Keyword Planner tool for those without an active AdWords account. Not such a big deal for those with acti...

  • By: Hannah Evon

    5 Golden Tips for Social Media Engagement

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    Aug 17 - Among the most important tasks of digital marketers is bringing their brands to life. Part of that task involves being personable and relatable-someone users can identify and engage with comfortably. Sounds obvious, right? Well, despite knowing that,...

  • By: Hannah Evon

    Why People Think Link Building is Dead (And Why It’s Not)

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    Aug 15 - Many brands and site owners are dropping the practice of link building for more appealing and complex SEO tactics. But as alluring and effective as the world of paid search, content marketing, and other SEO practices can be, link building still remai...

  • By: Hannah Evon

    A 3 Step Guide to Guest Posting

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    Aug 10 - If you’re looking for a highly effective way to breathe life into your marketing strategy, guest posting might be your next move. For those unfamiliar with it, guest posting is simply having a piece of your content featured on another person’s we...

  • By: Hannah Evon

    Blog Writing Best Practices for SEO

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    Aug 5 - Editor’s Note: This post was originally published in March 2012 and has been updated for accuracy and comprehensiveness.As an SEO company, one of the most frequent questions we get from our clients is how they should be managing and writing ...

  • By: Hannah Evon

    5 Easy Ways to Get the Most out of Pinterest

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    Aug 4 - Pinterest is an E-commerce giant. The shelf life of a single pin is far greater than that of a tweet or Facebook post, making it an ideal avenue for reaching consumers. Moreover, it’s a major point of inspiration, exploration, and exposure. Users o...

  • By: Hannah Evon

    Top 10 SEO Reputation Management Tools Online

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    Jul 28 - Editor's Note: This post was originally published in February 2012 and has been updated for accuracy and comprehensiveness. If you learned nothing in high school, you learned that you do have control over your reputation and your reputation is e...

  • By: Hannah Evon

    Hiring a web designer? Read this first.

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    Jul 26 - Whether it’s a complete website redesign, a few page templates, or the creation of a mobile app, it all requires the unique skill set of a designer. If your business is lucky enough to have one in-house, congratulations; if not, we have some pointe...

  • By: Hannah Evon

    6 Absolute Musts for an Awesome Facebook Page

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    Jul 22 - Facebook has continued to add features and updates in an effort to be king of the social media hill. And, despite controversy regarding Facebook staff suppressing conservative news content and breaching the location privacy of its users, it remains a...

  • By: Hannah Evon

    How to Spot Fake Testimonials and Reviews

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    Jul 20 - Editor's Note: This post was originally published in October 2012 and has been updated for accuracy and comprehensiveness. We all know that companies would prefer to have only good reviews, and that company performance is largely motivated by ob...