• By: Hannah Evon

    How to Find Out If Your Competitors Have a Better UX Than You

    UXcompetitionstock-150x90 How to Find Out If Your Competitors Have a Better UX Than You

    Apr 21 - As I’ve said before, one of the most important factors of a strong online presence is user experience (UX). UX is very much about the nuts and bolts of how your website looks and functions and how efficiently users are able to interact with your we...

  • By: Hannah Evon

    10 Tools Every Digital Agency Needs To Do Their Job

    tools-150x90 10 Tools Every Digital Agency Needs To Do Their Job

    Apr 19 - SEO agencies do a lot of work for businesses, and whether it’s PPC, SEO, or content strategy, there are tools that help us get the job done every step of the way. Having a solid toolkit not only makes the services that SEO agencies provide possible...

  • By: Hannah Evon

    Hosting Accounts and SEO: Are they related?

    hv-blog-security-news-150x90 Hosting Accounts and SEO: Are they related?

    Apr 14 - Web hosting can impact a number of important factors related to a website’s online performance, which is why the health of any website is so intimately related to hosting. With so many important website factors on the line, many users can’t help ...

  • By: Hannah Evon

    Your Business Should Use Facebook Lookalike Audiences – This is Why

    hv-blog-ppc-ecommerce-150x90 Your Business Should Use Facebook Lookalike Audiences - This is Why

    Apr 12 - Facebook is undeniably one of the most powerful marketing channels out there, and with good reason. The platform has a massive base of 1.79 billion active users, 40 million business pages, and the highest ROI of all social media platforms (source: eM...

  • By: Amanda DiSilvestro

    Top Ted Talks about Digital Marketing Not to Miss

    ted-150x90 Top Ted Talks about Digital Marketing Not to Miss

    Apr 10 - Editor’s Note: This post originally published in July 2015 and has been updated for accuracy and comprehensiveness.Entrepreneurs are always discussing their favorite Ted Talks or crediting their favorite Ted Talks to an aspect of their success,...

  • By: Adam Heitzman

    7 Best Affiliate Marketing Promotional Methods

    Affiliatestock-150x90 7 Best Affiliate Marketing Promotional Methods

    Apr 7 -  Editor’s Note: This post originally published in April 2011 and has been updated for accuracy and comprehensiveness.Affiliate marketing is a well-known and relatively easy concept – a marketing practice in which a business rewards o...

  • By: Amanda DiSilvestro

    How to Optimize Your Amazon Product Listings (2017+ Edition)

    amazon_logo-150x90 How to Optimize Your Amazon Product Listings (2017+ Edition)

    Apr 5 - Editor’s Note: This post originally published in August 2015 and has been updated for accuracy and comprehensiveness.Amazon is a search engine just like any other, so it’s important that you think about optimization and how optimization best ...

  • By: Amanda DiSilvestro

    5 Underrated Instagram SEO and Optimization Secrets for Businesses

    instagram-150x90 5 Underrated Instagram SEO and Optimization Secrets for Businesses

    Apr 3 - Editor’s Note: This post originally published in February 2016 and has been updated for accuracy and comprehensiveness.Instagram is a social network continually growing in popularity, so even companies that don’t have photo-driven initiatives...

  • By: Hannah Evon

    Make Evaluating Website Architecture Easy With This Advice

    hv-blog-on-page-150x90 Make Evaluating Website Architecture Easy With This Advice

    Mar 31 - One of the most important yet overlooked factors of SEO and digital marketing is User Experience (UX). There’s one analogy in particular that helps articulate the importance of UX and website design, and that is to think of the internet as a giant ...

  • By: Hannah Evon

    The 5 Most Convincing Reasons to try Influencer Marketing

    influence-150x90 The 5 Most Convincing Reasons to try Influencer Marketing

    Mar 29 - When it comes to digital marketing, there are a lot of different routes you can take to raise awareness, promote, and successfully market your brand. The obvious and most widely used practices include things like SEO, paid search, content marketing, ...