July 18, 2012
Everyone is looking for ways to make AdWords research go faster. It can be a tedious process, and after 6 hours sitting in a cubicle nobody wants to have his/her head buried in Excel any longer than is absolutely necessary. Fortunately, there are quite a few Excel plugins that you can use to cut down on all of that manual work.
Top 5 Excel Plugin Tools to Help Your AdWords Efforts
For those who are unfamiliar, AdWords is Google’s online advertising program. This is really just an umbrella term for advertising techniques like PPC, CPM advertising, and things like banner ads. Companies usually complete keyword research to determine how they want to go about these ads, and oftentimes companies like to export keyword data into excel to help them analyze and record any research they have done. This is where excel plugins come into play:
Plugins are designed to help make your life easier, so it’s important that you take the time to research the tool that works for your needs. Many people have recorded saving hours of time by using an Excel plugin as opposed to doing any kind of manual work, so they are quickly becoming a must-have for any company looking to become involved in Internet advertising.
Although some of these plugins come at a cost, it will usually pay for itself in no time. Analyze your company and the AdWords work that you do to help you decide what works for you.
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