Deciding on the perfect domain name for your website is the most important, and very often the hardest step in establishing an online presence. As you will see below we have listed some very helpful tips when trying to find a great domain name.
1. Relevant Keywords
When first starting your domain search, it helps to have 5 terms or phrases in mind that best describe the domain you’re seeking. Once you have this list, you can start to pair them or add prefixes & suffixes to create good domain ideas.
2. Be Unique
You don’t want your website confused with a popular site already owned by someone else.
3. Choose Dot-Com Domains
This one should speak for itself. Believe me it makes a difference.
4. Make it Easy to Type
Remember the old KISS (Keep it Simple, Stupid) principle. If it is difficult to remember or spell then you’ve lost marketing value.
5. Make it Easy to Remember
Please see number 4. Same attribute applies.
6. Be Synonymous with your Business
When someone hears about your domain name for the first time, they should be able to instantly and accurately guess at the type of content that might be found there.
7. Reject Hyphens and Numbers
Both hyphens and numbers make it hard to give your domain name verbally and falls down on being easy to remember or type.
8. Don’t Follow the Latest Trends
Website names that rely on odd mis-spellings like many web 2.0 sites nowadays require more branding efforts to get your point across.
9. Use Tools to Help You
Here are a few of the better tools to help you find that great domain name:
• http://domai.nr/
• http://www.dotomator.com/
• http://www.bustaname.com/
• http://www.domaintools.com/
• https://domize.com/
If you have any other tips or tools that you think might be beneficial to share please do, we’d love to hear your thoughts.
