Take Advantage of What’s Available To You: Website Optimizer

As many of you might already know Google has a great tool to help you better monitize your website: Google Website Optimizer.

With the rising cost of driving online traffic, marketers are paying more for less return on their ad dollars. To keep up, online marketers must roll up their sleeves and dive into conversion optimization. Optimizing your landing pages and your website is a proven means of increasing your conversion rates and realizing improved ROI. Google’s Website Optimizer makes helps with this.

Below is a great video to help you find which pages you should be testing on your wesbite.