• By: Andy Garner

    How far did your Tweet Reach?

    Jan 19 - Social Media is the rage right now with online marketing. Everyone wants to get more Facebook likes and Twitter Followers. As social media marketing campaigns evolve, more and more tools will be created to gauge the effectiveness of these campaigns. ...

  • By: Adam Heitzman

    Facebook Surging Social Ad Spending

    Jan 18 - In a recent report from eMarketer, Facebook’s advertising revenue for 2010 hit $1.86 billion. This number excluded all revenue for virtual currencies and other sources. If you included all sources it more than likely topped $2 billion. This isn’t...

  • By: Adam Heitzman

    Negotiating Higher Affiliate Payouts 101

    Jan 14 - There is great money in affiliate marketing. If you own a website you can practically promote anything on the internet. You have a blog about how you love shoes? There are probably 50-75 affiliate programs that will let you promote their product line...

  • By: Adam Heitzman

    What is Google Instant Search and How Will it Affect Marketers?

    Jan 13 - What is Google Instant Search? Google Instant Search was launched in September of 2010. It is using new predictive technology to display results instantly based on what you are typing in. As you type, it changes the search results based on the keywor...

  • By: Adam Heitzman

    10 Email Marketing Tips to Increase Deliverability

    Jan 13 - Ensuring your marketing emails are delivered to your prospective recipient’s inboxes has become an increasingly tough task with so much email spam. With that being said here are some tips to increase your email deliverability and get your compellin...

  • By: Adam Heitzman

    AdWords Sitelinks – Do They Work?

    Jan 12 - A little over a year ago Google announced that sitelinks could be added to Google AdWords ads. What are Sitelinks? According to Google: “Ad Sitelinks is a feature for search-based ads that lets you include up to 4 additional links to deeper content...

  • By: Adam Heitzman

    Externalize CSS For Better SEO

    Jan 11 - Looking for simple ways to increase your online rankings? One item that is commonly an afterthought on your web pages are Cascading Style Sheets (CSS). For those of you who aren’t familiar, here is the Wikipedia definition: “Cascading Style Sheet...

  • By: Andy Garner

    Google’s Follow Finder Helps You Find Who is Worthy

    Jan 10 - Google hasn’t had much success with their own social media ambitions such as Google Buzz, but that won’t stop them from working on social tools. Within Google Labs there is a tool called “Follow Finder”. It‘s goal is to help Twitter users f...

  • By: Adam Heitzman

    Link Building and the Placements of Those Links

    Jan 8 - There has been a lot of talk over the past few years that search engines are now changing the weight they give links based on the positions in which they are found on a page. Depending on your link strategy this could change what happens with your ra...

  • By: Andy Garner

    What Brand Gets The Most Social Media Buzz?

    Jan 7 - The social media craze is at an all-time high and many companies trying to get their piece of the pie. So who is doing the best? Who is capturing the attention of the social world? Vitrue, a social media management company, released their 3rd annu...