• By: Amanda DiSilvestro

    What Is MLM Marketing and Is It Worth It for Your Business?

    Marketing Strategy

    Sep 24 - MLM stands for multi-level marketing, and it is essentially a strategy where your sales team will earn compensation for the sales they generate as well as the sales that other salespeople that they recruited generate. If it sounds a little bit odd or...

  • By: Amanda DiSilvestro

    Improving Email Marketing ROI With Your CRM [Infographic]


    Sep 23 - The right CRM system used the right way can drastically improve your email marketing ROI, but again, the key words here are the “right” system and using it the “right” way. It’s important to understand how to manage the data you receive abo...

  • By: Amanda DiSilvestro

    Google Has a New Local Search Design: What It Means to You


    Sep 22 - So this new design was actually released back in August of this year, but now that the design has been around for a while we can finally see some of the impacts it has had for local search in general and for small businesses. Overall, it’s incredib...

  • By: Amanda DiSilvestro

    7 Unique Benefits You’ll Find When Ranking for Long Tail Keywords


    Sep 21 - It’s no secret that ranking for high volume keywords is ideal, but you can’t dismiss the importance of ranking for longer tail terms. Not only do you have a better chance of success, but the opportunities that this offers you are actually very di...

  • By: Amanda DiSilvestro

    Getting Started with a Live Chat Feature for Your Company Website


    Sep 17 - For those who are unfamiliar, live chat is a feature that many businesses have put on their websites in order to provide better customer service. The feature works just as you would expect—a small pop-up will show at the bottom of a user’s screen...

  • By: Amanda DiSilvestro

    SEO Glossary: 35 SEO Terms to Know [2015 Edition]


    Sep 15 - It’s no secret that SEO is a fluid and evolving industry. Naturally, with this nature comes a glossary that continues to grow and evolve each year. In 2015, a few obsolete SEO terms have been booted from the glossary and many terms have been added...

  • By: Amanda DiSilvestro

    New Keyword Planner Tool from Bing Ads: What It Means to You


    Sep 14 - All of the keyword planners for all of the search engines have undergone changes, new names, and updates within the last few years, and this time the change is coming to use from Bing Ads. It’s important to understand how it works and what it means...

  • By: Amanda DiSilvestro

    Common Tag Confusion in SEO: Alt Image Tags, H1 Tags, Anchor Tags and More


    Sep 10 - Yesterday we went through a glossary of SEO terms to know in 2015, but what a glossary doesn’t tell you is the confusion that can happen with many SEO tags. Despite the fact that certain tags and terms have different names, their descriptions are o...

  • By: Amanda DiSilvestro

    10 Quick Tips for Making Your E-Commerce Site More Interactive


    Sep 9 - The more interactive your website, the more users will keep returning to your site because it makes their experience with your company much more enjoyable. Most ideas and tips are good for any website, others may be better fit for e-commerce sites, a...

  • By: Amanda DiSilvestro

    Google Has a New Logo After 16 Years


    Sep 2 - So it doesn’t see like a big deal at first because it’s just something new to look at, but today’s introduction of a new Google logo actually has a lot of layers to examine. But first and foremost, below is a screenshot of the new logo that Goo...