According to a recent article by the Technology Review, Google has adapted a ranking technology for the real time search that rolled out last month. Basically for Twitter Updates!!
Google unveiled the real time search technology last month so that searchers get access to the new blogs posts, twitter updates, and news items much faster than before. Which typically took 15 min to discover the new content.
Twitter updates have been a mainstay of Google’s real-time results, but Google has not previously discussed how it ranks them. Until Now!!
A Google worker named Amit Singhal spoke on the topic and mentioned: “You earn reputation, and then you give reputation. If lots of people follow you, and then you follow someone–then even though this [new person] does not have lots of followers,” It is equated to a popularity contest.”
“One user following another in social media is analogous to one page linking to another on the Web. Both are a form of recommendation,” Singhal says. “As high-quality pages link to another page on the Web, the quality of the linked-to page goes up. Likewise, in social media, as established users follow another user, the quality of the followed user goes up as well.”
So basically what he is saying is that for you to move up in the rankings try to get the likes of Ashton Kutcher or larry King to follow you and you’ll be gold. Good Luck!!!
