Archive for the ‘Pay Per Click (PPC)’ Category

« Older Entries


How Much Are You Wasting With AdWords?

As you may or may not know Google tries to make it easy  to get your ads up and running as quickly and pain free as possible. The AdWords system is set up to maximize [...]

Yahoo Does Still Care About Search

According to the YSMBlog, Yahoo has come into the New Year with some enhancements that will benefit users and advertisers. Can’t say it’s not about time!!!
Here is a video from YSM explaining the updates. Do [...]

Google Testing Lead Forms

Google has recently started testing ‘contact form extensions’ which is now in beta.
The general picture of the beta is if you’re running a PPC ad in Google, and you’re in the top position, you can [...]

Microsoft Yahoo Search Deal Finally!

Finally! The long awaited and much known about Yahoo-Microsoft search and online advertising deal is now official. Basically, the deal is all about Microsoft powering Yahoo search while Yahoo serving as the exclusive worldwide relationship [...]

Protecting Yourself Against Google’s Trademark Policy

As mentioned in a previous post Google has changed their trademark policy on their paid search ads. This is going to greatly impact the control you have over your brands on paid search. With that [...]

« Older Entries