Archive for the ‘Online Marketing’ Category

Website Speed Now A Ranking Factor

Last year, Google had mentioned that eventually site speed would become a factor in how they rank sites in their algorithm. Well the time is here because Google officially announced it. However be smart, don’t [...]


Google Unveils “Remarketing” Capabilities

Last March Google beta tested a trial of what it calls remarketing for display and text ads throughout its content network. Earlier today Google announced they are opening up the option for all AdWords advertisers.
The [...]


Internet Only Advertising Sector Not To Fall In 2009

According to information released today by Kantar Media, total advertising expenditures dropped 12.3% last year to $125.3 billion as compared to 2008.
However, what’s most interesting is that internet advertising actually increased 7.3% in 2009. Now [...]


Investment in Real Time Search Not Paying Off

A recent eye tracking study was released by OneUpWeb, which showed that most searchers actually ignore the real time search results that were put into affect a short while ago by Google and Bing.
What does [...]


Spotting The Next Trend

2010 looks to be the biggest year ever for online marketing. With more and more marketers demanding results-based advertising, it is no wonder that interactive marketing through online means is becoming one of the fastest-growing [...]