Archive for May, 2009

Protecting Yourself Against Google’s Trademark Policy

As mentioned in a previous post Google has changed their trademark policy on their paid search ads. This is going to greatly impact the control you have over your brands on paid search. With that [...]


Turning Online Marketing Into Live Sales Leads

Many businesses rely on incoming phone calls to drive their sales. This is especially the case for needs-based businesses, such as plumbers or electricians that require an initial conversation with a potential customer to determine whether a solution [...]


Ways To Keep Your Online Business Afloat in 2009

It’s nothing new, with the economy being down it is harder to make sales today than it was 12 months ago.  Not only is it more difficult, but revenues are dropping.  With all the companies [...]


Google To Start Allowing Trademark Bidding

Google is planning to open up bidding on trademarked keywords to AdWords advertisers in June. It is rumored June 4th, companies will be able to bid on the brand names of their competition, which will [...]


Why Your Business Should Twitter

Started in 2006, Twitter is a service for people to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing? Recently it has begun to grow [...]