How to Leverage the Fetch as GoogleBot Tool

By: Scott Langdon

Sep 27 - Online marketers know that although the way a user sees a webpage is most important, the way Google sees a webpage is a close second. Google bots evaluate webpages and see these webpages differently, which is why SEOs have to use Meta data and ot...

  • By: Adam Heitzman

    How Apple Maps Will Play A Major Role in Local SEO

    Sep 26 - Whenever a new Apple app or product comes out, it’s no secret that most people are excited. Just this year the iPhone 5 saw 2 million people pre-order the phone, but unfortunately there was one feature that didn’t quite live up to the usu...

  • By: Amanda DiSilvestro

    Twitter Launches Design Enhancement to Profile Pages

    Sep 25 - It’s about that time again when a social network is changing a design to help improve user experience. Next up: Twitter. The Twitter design has undergone some minor changes in the recent past, but for the most part the color scheme as well as t...

  • By: Amanda DiSilvestro

    5 Worst PPC Mistakes Small Businesses Make

    Sep 24 - Mistakes that small businesses make are popping up everyday. One day you’re aware of something to avoid, and then the next thing you know you did something even worse. It’s important to continually be going back and forth and evaluating some ...

  • By: Amanda DiSilvestro

    Top Factors That Help Improve Mobile CTR Numbers

    Sep 20 - The term “mobile marketing” is continually circling the marketing departments of today, and for good reason. Mobile marketing is a surefire way to make sure that you’re not just another email that gets deleted before it’s opened or anothe...

  • By: Amanda DiSilvestro

    Do Reciprocal Links Provide SEO Value?

    Sep 19 - Once you really begin link building, especially when you start getting into guest posting opportunities, you will find that reciprocal linking is everywhere. If you want to get your link on a website, that website is naturally going to want their...

  • By: Amanda DiSilvestro

    What to Expect from Facebook’s Search Engine

    Sep 18 - After the Instagram acquisition and a new timeline layout, it’s clear that Facebook is not a company afraid to take risks or afraid of a challenge. And so with that said, enter Facebook’s potentially biggest undertaking yet—a Facebook searc...

  • By: Amanda DiSilvestro

    Google Is Staying Busy with 86 Algorithm Updates in Past 2 Months

    Sep 17 - It’s inevitable to hear that Google is updating their algorithm again, but to hear that they updated it 86 times in 2 months is pretty crazy. Not only was Google on some sort of updating kick, but this all happened within the last two months. I...

  • By: Nick

    Why It’s Important to Incorporate Branded Keywords into an SEO Campaign

    Sep 14 - The goal of a search engine optimization campaign is to improve the search engine presence of a website in order to generate more traffic to the site.  The primary focus of an SEO campaign is to improve visitor growth from people that have never...

  • By: Adam Heitzman

    5 Ways to Create a Winning Google Display Network Strategy

    Sep 13 - Creating a search network campaign is often one of the top priorities for any marketing department, but creating a display network strategy sometimes gets put on the back burner. The truth is that a display network is much more difficult to manag...