Microsoft adCenter Removes Targeting Features

By: Amanda DiSilvestro

Jul 31 - For many years, targeting ads has been a huge benefit for all kinds of businesses.  Experts are constantly talking about the importance of understanding your audience, so marketers often spend a great deal of time segmenting different customers ...

  • By: Amanda DiSilvestro

    5 Surefire Tips to Getting Your Blog Comments Approved

    Jul 30 - Spam comments can hurt your SEO and give your blog the look of something unmaintained and low quality. For this reason, many blog owners have taken measures to help decrease the number of spam comments and make sure that all comments on their web...

  • By: Amanda DiSilvestro

    What to Expect from Google’s Mixed Messages

    Jul 26 - Once again, Google has done something that is unclear and given a vague explanation. Left frantically writing confused articles and running around wondering what to do next, webmasters are no doubt unhappy with the recent announcement by Head of ...

  • By: Adam Heitzman

    Using Authorship Markup for SEO & Link Building

    Jul 25 - There is nothing more rewarding than seeing your face on an article that you worked hard to create. Getting credit is extremely important in the world of blogging because there is so much duplicate content and even similar content spread out acro...

  • By: Amanda DiSilvestro

    5 Tips for Writing Effective PPC Ad Copy

    Jul 24 - Although writing ad copy may seem easier than writing an article or content for a website, many quickly find that the shorter the text, the harder the challenge. You aren’t able to get all of your thoughts out in a nice, cohesive five-paragraph...

  • By: Amanda DiSilvestro

    Google Will Now Show Your Most Recent Links: What This Means for Businesses

    Jul 23 - Keeping track of the links pointing back to your company website is extremely important for several reasons—the biggest being a way to spot bad links. With the latest Penguin Update and many more to come, it’s more important than ever for bus...

  • By: Amanda DiSilvestro

    Leveraging Google Alerts for Link Building

    Jul 19 - Search engine optimization is all about link building. It’s as simple as that. There are other strategies you will want to incorporate and other dynamics that go into SEO, but more than anything it’s link building that’s on the brain for mo...

  • By: Amanda DiSilvestro

    5 Excel Plugin Tools to Expedite your AdWords Research

    Jul 18 - Everyone is looking for ways to make AdWords research go faster. It can be a tedious process, and after 6 hours sitting in a cubicle nobody wants to have his/her head buried in Excel any longer than is absolutely necessary. Fortunately, there are...

  • By: Amanda DiSilvestro

    How to Become a Great Internet Searcher

    Jul 17 - If you’re bored, you’re on Google. If you don’t know the answer to something, you’re on Google. Trying to prove your point? Google. Don’t want to work? Google. In other words, being a great Google searcher is a must. Many people think t...

  • By: Amanda DiSilvestro

    The Rise and Fall of Digg

    Jul 16 - We’ve all seen plenty of social networks come and go, but just four years ago no one ever thought that Digg would be a put into this category. Although Digg may not be a social network that is going to disappear, it is certainly no success stor...