SEO, SEM, PPC, WTF?

By: Adam Heitzman

Feb 29 - Acronyms can be a bit overwhelming when you enter into the world of online marketing. You can read all of the articles you want, but when you’re in a meeting and people begin speaking in abbreviations, it’s difficult to keep up. It’s extrem...

  • By: Adam Heitzman

    Convincing Your Boss about the Benefits of SEO

    Feb 28 - Although search engine optimization (SEO) feels like it has been around forever for those new to marketing world, it’s actually a fairly new concept to the majority of those in the workforce. More or less, SEO has. For this reason, some might s...

  • By: Adam Heitzman

    Top 5 SEO Google Chrome Extensions

    Feb 27 - It can sometimes be difficult to keep up your SEO efforts straight because they are constantly changing. You are constantly tracking keywords, creating quality content, promoting that content, trying to earn backlinks, and of course trying to mon...

  • By: Adam Heitzman

    The Social Media Coupon Craze – Get the Scoop before You Group!

    Feb 24 - Daily deals can be enticing. By using Groupon a business can send special deals to a potential client’s email inbox in order to generate a new sale. The business owner only pays when the customer purchases the Groupon. For a small business owne...

  • By: K. Sloan

    What would happen to your Facebook account if you die?

    Feb 22 - Death and social media are not topics that are usually mentioned in the same sentence but Nebraska lawmakers are considering a bill that will allow executor’s of one’s estate access to their Facebook page if they die. This is the first law in...

  • By: Amanda DiSilvestro

    Domain Age and SEO: The Ongoing Debate

    Feb 21 - Creating and managing a successful website comes with many decisions, and as I contemplated whether or not I was ready to make these decisions, my co-worker gave me advice that I think will always ring true: Every concern you have should be consi...

  • By: K. Sloan

    MySpace Reemerges from the Shadows

    Feb 16 - When you talk to some people about MySpace, they may have a comment similar to one from a popular AT&T commercial—“That’s so 6 years ago.” But in the past month, about 1 million people are spurring new interest in the site. According ...

  • By: Adam Heitzman

    The Tweet Seat – Where Television and Twitter Meet!

    Feb 15 - Television has changed a lot in the last ten years. It wasn’t long ago that the only other activity a person did while watching TV was to maybe eat a bowl of buttery popcorn or fold the laundry. Nowadays, however, it’s very common for people ...

  • By: G. Henderson

    Cracking the Code: Incorporating SEO Tactics Into Your Articles

    Feb 14 - Businesses often put a great deal of thought into marketing strategies, business plans and hiring tactics, but still fail grow because customers aren’t aware of their services.  Word of mouth is rarely sufficient to drive business in today’s...

  • By: K. Sloan

    Is Google Getting “Cloudy?”

    Feb 13 - The “cloud” has been the rage online for a several months, even though some people may not understand what it actually is. Cloud computing is just a way to store documents online so that they can be accessed by many people. According to The W...